Marie Kondo

Group, organize, prioritize and create!

The goal of Marie Kondo is to deeply examine a set of digital traces in order to come up with a solution or a brand new idea. Design a set of cards based on the digital traces gathered from the web. Group, organize, prioritize and find patterns inside your set of cards in order to stimulate the conversation within a working team. Thanks to Digital Methods your corpus will have a lot of metadata, that can be used to guide your decision process. (I.E: you can decide to take in consideration only the cards with the highest ranking.) Marie Kondo will also enable the working team to deeply investigate the field you are designing for. Infact during the codesign session you will have the chance to go through all the cards of your set and use them as starting point to examine the field of investigation.

Inspired by

Issue Cards



Platforms Tips


Difficulty Level

steps to do



Design your query in order to find the best set of words that represents your investigation.


Identify the type of content that you want to use among images, hashtags and texts.


Identify the platform from where you want to gather the data and use the Tools to build your set of digital traces.


Check manually the consistency of your dataset and eventually clean it from elements that are not related to your research field.


If your dataset is really big, order it according to the metadata that you believe it is more important and downsize it. Otherwise skip this step.


Design the cards for your co-designing session. Put on the frontside the single elements of your dataset, one for each card. On the back side of each card put the metadata that is interesting for your research. If your dataset is the result of many queries, display them somewhere on the card. Then print and cut the cards.



Analyze the cards during the co-design session: organize, group and prioritize the cards according to the goal of the workshop. Remember to take into account also the metadata related to each card.


Find a label which is representative of every group of cards you just made.


Use this process to start conversations, generating new ideas and combining them into robust solutions.

Flat earth

Focus on one group, identify a obvious/common behavior among all the elements of the group and try to deny it. With this process you will deeply stimulate the conversation inside the working team.

Super Jump

Focus on one group and find a common and relevant characteristic inside it. Once you identify it, step into a "parallel world", in which your characteristic plays an important role. Build another dataset that is representative of this parallel world; analyze it and find its strengths. Once you identify them, try to shift these strengths inside your research field.

Open Mic

Focus on one group and generate between 3 and 5 statements that describe the main characteristic of that group. Then use these statements as starting point to stimulate the conversation inside the working team.
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